BBA –E Commerce & Digital Marketing

Top BBA –E Commerce & Digital Marketing College in India

The BBA –E Commerce & Digital Marketing programme offered is a unique course, customized to keep up with the contemporary demands of the business world. The important role that technology plays in all the aspects of human life can not be debated. Various technological advances have altered and disrupted even the business world tremendously and will continue to do so. It is therefore, imperative that business managers are sensitive and prepared not only to accept it but are also capable to utilize it to excel in their field of work.

 

  • It is the only management program in BBA –E Commerce & Digital Marketing As a 3 Years Full Time program, it has been designed to develop a flair for technology and business in students irrespective of their backgrounds in commerce, science, arts or engineering.
  • It encourages students to explore how various digital technologies and platforms can be leveraged in an innovative manner to help drive business results and provide greater value to the customer through innovative products and services, immersive customer experiences and path-breaking business models.
  • In the tenure of three years of the program, the curriculum focuses on two main areas of business – core business understanding and e-business concepts and strategy.
  • The courses on technology emphasize on the understanding of the Enterprise Software Applications, Business Analysis and IT security aspects of it. Courses like Consumer Behaviour, Digital Marketing and Digital Business Strategy enhance the student’s knowledge on the current industry practices.
  • The program also includes courses like Cognitive Businesses which is a specially designed course that focuses on technology and builds fundamentals in Artificial Intelligence, Internet of Things, Machine Learning, etc.
  • E-Business also provides an opportunity for students to focus on high growth and techno-savvy industry verticals such as Consulting, e-Commerce, Banking, Finance, insurance, FMCG, Retail, Analytics, Digital media, Entrepreneurship etc.

Ranked among the Best and Top BBA –E Commerce & Digital Marketing Colleges in India – Vivekananda Global University , facilitate students with an intellectually stimulating environment and course curriculum widely spread over practical training, project work, expert lectures and more. While theory gives you opportunity to understand the intricacies of the subject, the well-equipped laboratories provide enriched practical understanding and real-time exposure. 

Scope

  1. Concepts and theories learned in real-life work situations with a project-driven internship
  2. Self-assessment tools and technologies, designed to help understand, manage and lead yourself effectively
  3. Committed mentorship of senior industry practitioners to guide and counsel the students
  4. Emphasis on developing professionals with emphasis on real-industry exposure
  5. Visiting faculty from industry to provide a practitioner’s ‘from-the-trenches’ insights and perspectives
  6. Experienced faculty drawn from esteemed academic institutions
  7. Embedded Industry Certifications: Prepared and planned with the latest trends in the industry, these certification programs help students secure strategic advantage in the job market. These courses, being based on Business needs of the industry, work as  career accelerators.
       A. IBM
    B. GoDaddy
         C. Confederation of Indian Industry (CII)
  8. Retailers Association of India(RAI)
       

Department at a Glance

> Project based & Experiential Learning

> Curriculum designed with Inputs of Industry Leaders

> Hands-on exposure leading to Professional Grooming

> Unprecedented Industry Patronage

> Best in industry Placements

Program Overview

> Systems design

> Online marketing

> Microcomputers

> Strategic planning

> Web development

 

800+ Placed

and Counting.....

Eligibility and Fee Details

Eligibility –

Pass in 10+2, A level, IB, American 12th grade or equivalent with a minimum aggregate of 45% from a recognized board. The admissions will be done strictly on the basis of XIIth marks for all those candidates who have filled the online form of VGU.

 

Duration – 3 years

For a candidate, who has not studied English as a subject, the condition of English may be waived off provided the candidate in his qualifying exam has studied in English medium.

Fees Details – 

Duration Fees 
Yearly Fee 100000 -/ INR
Semester Fee 50000 -/ INR

 

Scholarships – 

Criteria Scholarship amount (per semester) 
75% or above aggregate marks in 12th 25% of Programme Fee
60% or above aggregate marks in 12th 10% of Programme Fee


Fee After Scholarship –  

Details Scholarship Amount
(per semester)
Applicable Fee after Scholarship
(per semester)
75% or above aggregate marks in 12th  25000
(i.e. 25% of Programme Fee)
75000
60% aggregate marks in 12th 4000
(i.e. 10% of Programme Fee)
90000

Pathway After BBA –E Commerce


Careers

 Information      technology                                                              

E-Commerce

consulting

Banking

Business Analyst

Finance

Financial services

Insurance

FMCG

Digital media

Retail

Entrepreneur

Analytics

Manufacturing

Research Analyst

Sales and Marketing

Market research

Relationship management

Logistics

Business HR

Top Recruiters –

  • Amazon
  • Flipkart
  • Lenskart
  • Ebay
  • Myntra
  • Paytm
  • Snapdeal
  • Bigbasket
  • Goibibo.com

What Students say about us

  • It was my immense luck and fortune to be the part of Vivekananda Global Unievrsity where I can grow. The entire faculty and department leaves no stone unturned to shape one’s future. My four years at VGU have been a wonderful experience of learning with prolific exposure to outside. .

    Mahima Kapoor
  • Vivekananda Global University has been a great contributor to the development of my personality. I have established my leadership, time management and team skills and have also been able to advance these skills to the whole new augment level. The infrastructure of Vivekananda Global University is one of the finest in the Rajasthan region is what stands out the most. 

    Rishav
  • My four years at VGU were great and a memory to cherish for lifetime. It was full of learning and grooming oneself. It gave me an opportunity to meet different kind of people and learned many things. I am thankful to all the faculties, mentors and entire BET as well as placement cell. Overall it was a great experience and lifetime memory at Sharda.

    Gaurav Singh
  • Vivekananda Global University is a place where you can find an amalgamation of learning. I feel  great studying at Vivekananda Global University as it gives great opportunity as well as support from faculties and placement officers. Getting placed in Wipro is an achievement for me for which i would like to thank Vivekananda Global University.

    Gaurav Taneja
  • Vivekananda Global University has been a great contributor to the development of my personality. I have established my leadership, time management and team skills and have also been able to advance these skills to the whole new augment level. The infrastructure of Vivekananda Global University is one of the finest in the Rajasthan region is what stands out the most. 

    Sakshi Kumawat
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