BBA
in Retail Management

BBA in Retail Management is a 3-year undergraduate study of the key principles and operations involved in retailing and retail establishments.

The course covers all the basic aspects of the retail industry and provides a student with the necessary knowledge and skill-set to succeed in the retail industry. Retail Management program provides students an introduction to retailing, e-commerce, retail operations, merchandising and analysis of the retail environment and exposure to issues and developments in the industry.

The main focus of BBA in Retail Management course revolves around the study of activities such as purchasing, inventory control and management, personnel and resource management, marketing, merchandising, management of finances etc. The course curriculum of BBA in Retail Management is so designed as to give a student a top-to-bottom knowledge for the functioning and supervision of a retail establishment. Students learn key concepts such as marketing, customer relationship management, strategies used in retailing, human resource management etc.

Unique Features

  1. Concepts and theories learned in real-life work situations with a project-driven internship
  2. Self-assessment tools and technologies, designed to help understand, manage and lead yourself effectively
  3. Committed mentorship of senior industry practitioners to guide and counsel the students
  4. Emphasis on developing professionals with emphasis on real-industry exposure
  5. Visiting faculty from industry to provide a practitioner’s ‘from-the-trenches’ insights and perspectives
  6. Experienced faculty drawn from esteemed academic institutions
  7. Embedded Industry Certification

Since the course also involves the study of subjects such as branding and brand management, students can also look for jobs in related industries after completing a BBA in Retail Management course.
Ranked among the Best and Top BBA Colleges in India – Vivekananda Global University , facilitate students with an intellectually stimulating environment and course curriculum widely spread over practical training, project work, expert lectures and more. While theory gives you opportunity to understand the intricacies of the subject, the well-equipped laboratories provide enriched practical understanding and real-time exposure.

Scope

A career after BBA in Retail Management is highly rewarding.Graduates of the BBA in Retail Management course are qualified to effectively handle the supply, logistics and stock management of a retail establishment or of the retailing operations of a company. Students are also trained in direct-dealing with customers including problem-solving and interactions to boost relationships and sales.

Department at a Glance

> Project based & Experiential Learning

> Curriculum designed with Inputs of Industry Leaders

> Hands-on exposure leading to Professional Grooming

> Unprecedented Industry Patronage

> Best in industry Placements

Program Overview

>  Basics of Retail and Retail operations

> Retail marketing and Brand Management

> Retail Merchandising

> Retail Logistic Management

> Retail Store Design and Layout Planning

> CRM in Retail and E-Commerce

> Entrepreneurship

> Start-ups in Retail

800+ Placed

and Counting.....

Connect to Counselor

Name – Mr. Sunil Yadav 
Mobile – +91-7230022888
Email – industry4.0admissions@vgu.ac.in

Eligibility and Fee Details

Eligibility – Pass with 10+2 with 45% marks in aggregate or its equivalent examination in any stream conducted by a recognized Board / University / Council.

For a candidate, who has not studied English as a subject, the condition of English may be waived off provided the candidate in his qualifying exam has studied in English medium.

Fees Details – 

Duration Fees 
Yearly Fee 100000 -/ INR
Semester Fee 50000 -/ INR

 

Scholarships – 

Criteria Scholarship amount (per year) 
75% or above aggregate marks in 12th 25% of Programme Fee
60% or above aggregate marks in 12th 10% of Programme Fee


Fee After Scholarship –  

Details Scholarship Amount
(per year)
Applicable Fee after Scholarship
(per year)
75% or above aggregate marks in 12th  25000
(i.e. 25% of Programme Fee)
75000
60% aggregate marks in 12th 10000
(i.e. 10% of Programme Fee)
90000

Pathway After BBA in Retail Management


Careers

  • Store Manager
  • Visual Merchandiser
  • Operations Manager
  • Accounts Manager
  • Sales Analyst
  • Warehouse Manager etc

 

Top Recruiters

Top recruiters for BBA in Retail Management are:

  • AMAZON
  • VIVO
  • OPPO
  • SAMSUNG
  • DMART
  • SHOPPER STOP
  • BIBA
  • TANISHQ
  • RELIANCE ESTSIDE
 

What Students say about us

  • It was my immense luck and fortune to be the part of Vivekananda Global Unievrsity where I can grow. The entire faculty and department leaves no stone unturned to shape one’s future. My four years at VGU have been a wonderful experience of learning with prolific exposure to outside. .

    Christen
    BBA
  • Vivekananda Global University has been a great contributor to the development of my personality. I have established my leadership, time management and team skills and have also been able to advance these skills to the whole new augment level. The infrastructure of Vivekananda Global University is one of the finest in the Rajasthan region is what stands out the most. 

    Raman yadav
    BBA IB
  • My four years at VGU were great and a memory to cherish for lifetime. It was full of learning and grooming oneself. It gave me an opportunity to meet different kind of people and learned many things. I am thankful to all the faculties, mentors and entire BET as well as placement cell. Overall it was a great experience and lifetime memory at VGU.

    Manya Narendra
    BBA IB
  • Vivekananda Global University is a place where you can find an amalgamation of learning. I feel  great studying at Vivekananda Global University as it gives great opportunity as well as support from faculties and placement officers. Getting placed in Wipro is an achievement for me for which i would like to thank Vivekananda Global University.

    Hawasingh Gurjar
    BBA
  • Vivekananda Global University has been a great contributor to the development of my personality. I have established my leadership, time management and team skills and have also been able to advance these skills to the whole new augment level. The infrastructure of Vivekananda Global University is one of the finest in the Rajasthan region is what stands out the most. 

    Farhan Khan
    BBA
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