Mr. Deepak Prasad | Department of Journalism & Mass Communication

Bio

Mr. Deepak Prasad is an Assistant Professor and Head of the Department in the Department of Journalism and Mass Communication at Vivekananda Global University, Jaipur, Rajasthan. He completed his education in India and holds a Bachelor’s degree in Journalism and Mass Communication. He pursued his postgraduate studies in Mass Communication and further strengthened his academic credentials through advanced research qualifications.

Mr. Prasad has over 10 years of academic and industry experience in the field of Journalism and Mass Communication. He has completed his M.Phil. in Mass Communication from the Central University of Maharashtra and purusing phd from Amity university Gwalior. His scholarly contributions include several research papers published in Scopus-indexed and peer-reviewed journals. He has also contributed book chapters with reputed international publishers such as Emerald and Springer Nature and holds two patents to his credit.

Mr. Prasad is the author of four academic books and is actively associated with academic and research institutions, including NIMS University Jaipur, MATS University raipur, and IP University New Delhi. His academic and research interests include digital media, communication studies, journalism practices, and media management. He remains actively engaged in teaching, research, and academic development, contributing significantly to the advancement of media education.

Academic Degrees

Ph.D. (Pursuing). Amity University Gwalior MP
M.Phil. (Mass Comm.) (M.G.A.H.V., Wardha, Maharashtra-2019)
MJMC (Mass Comm.)- CCS University meerut,2016)
BA University of Delhi

Research Interests

New Media, Advertising, PR, Development communication, IMC

Publications

Scopus Publications
Eco-HR: Embedding Sustainability in Workforce Management Through Sustainable Onboarding and Inductionn
10.1108/978-1-83708-660-320261007
VISUAL NARRATIVES IN ADVERTISING WOMEN-CENTRIC GOVERNMENT SCHEMES AND THEIR IMPACT ON RURAL WOMEN
Doi- 10.29121/shodhkosh.v7.i1.2026.6994
PREDICTIVE MODELING FOR PRINTING INK CONSUMPTION
10.29121/shodhkosh.v6.i5s.2025.6918
EMOTION RECOGNITION IN AI-GENERATED MUSIC
10.29121/shodhkosh.v6.i3s.2025.6763
ART, MEDIA AND SOCIAL CHANGE: EVALUATING THE AESTHETIC IMPACT OF GOVERNMENT SCHEME ADVERTISEMENTS ON RURAL WOMEN’S EMPOWERMENT
ShodhKosh: Journal of Visual and Performing Arts 7(2s)
DOI: 10.29121/shodhkosh.v7.i2s.2026.7257

Journal Articles

Scopus Publications
Eco-HR: Embedding Sustainability in Workforce Management Through Sustainable Onboarding and Inductionn
10.1108/978-1-83708-660-320261007
VISUAL NARRATIVES IN ADVERTISING WOMEN-CENTRIC GOVERNMENT SCHEMES AND THEIR IMPACT ON RURAL WOMEN
Doi- 10.29121/shodhkosh.v7.i1.2026.6994
PREDICTIVE MODELING FOR PRINTING INK CONSUMPTION
10.29121/shodhkosh.v6.i5s.2025.6918
EMOTION RECOGNITION IN AI-GENERATED MUSIC
10.29121/shodhkosh.v6.i3s.2025.6763
ART, MEDIA AND SOCIAL CHANGE: EVALUATING THE AESTHETIC IMPACT OF GOVERNMENT SCHEME ADVERTISEMENTS ON RURAL WOMEN’S EMPOWERMENT
ShodhKosh: Journal of Visual and Performing Arts 7(2s)
DOI: 10.29121/shodhkosh.v7.i2s.2026.7257