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Dr. Rajeev Kumar Yadav
Dr. Rajeev Kumar Yadav
Assistant Professor
🎓 PhD, BHM (Hotel Management)
⏱️ 3 Appointments Experience
✉️ Rajeev.yadav@vgu.ac.in
Specialization: Journalism and Mass Communication (Filmmaking & Media Production), Filmmaking Studies, Digital Media & Storytelling, AI in Film Production, Visual Communication, Media Education & Practice
Academic Achievements
Research & Publications
Affiliations & Engagements
Awards & Honours

Bio

Dr. Rajeev Kumar Yadav is an Assistant Professor in Journalism & Mass Communication with expertise in filmmaking, video editing, and visual storytelling. He is a PhD scholar specializing in Film Studies from Amity University Rajasthan. With hands-on experience in teaching filmmaking and working on documentaries, digital media, and creative projects, his interests lie in integrating modern filmmaking techniques and AI tools into media education.

Academic Degrees

  • PhD, Journalism & Mass Communication, Amity University Rajasthan, 2026
  • MA, Journalism & Mass Communication, Amity University Rajasthan, 2019
  • BHM (Hotel Management), Amity University Rajasthan, 2017

Academic Appointments

  • Assistant Professor, Vivekananda Global University (VGU), Jaipur (2026–Present)
  • Visiting Faculty – Filmmaking, Amity University Rajasthan, Jaipur (2024)

Professional Experience

Dr. Rajeev Kumar Yadav has extensive experience as a freelance video editor, photographer, and independent filmmaker since 2018. He has worked on short films, promotional content, documentaries, and academic media projects. He has collaborated with organizations such as Josh Talks, Jaipur Rugs, and Rajasthan Studio, contributing to video production, editing, and visual storytelling projects

Courses Taught

  • Foundation of Filmmaking (Master’s Level) (MA &JMC)
  • Film History & Theory
  • Camera Techniques & Visual Language
  • Video Editing & Post-Production
  • Workshops on Filmmaking, Editing, and Visual Storytelling

Research Interests

Filmmaking Studies, Digital Media & Storytelling, AI in Film Production, Visual Communication, Media Education & Practice

Journal Articles

  • (Scopus) UNRAVELING HEALTH AND WELLNESS NARRATIVES IN BOLLYWOODSPORTS BIOPICS: a HEALTH COMMUNICATION PERSPECTIVE. (2023). Journal of Content, Community & Communication Amity School of Communication, 19(9), 10.31620. https://doi.org/10.31620/JCCC.12.23/07
  • (Peer review -1) “Bowled Over by ‘800’: Muralitharan’s Ascent in Cricket Amidst Adversity”, Research Discourse (ISSN 2277-2014): An International Peer-reviewed Refereed Research Journal, Published by: SARDI, Varanasi, U.P. (INDIA). Indexed by: IIJIF, I2OR, SJIF, IIJ Impact Factor: 7.680, Vol. XV, No. I, January-March 2025, Page No. : 107-110
  • (Peer review -2) “Qualitative Analysis of AI Tool Usage in Bollywood Sports Biopics”, Samajik Nirvachan Samajik Nirvachan , Vol . XII , No. XXIII, January–June 2025, ISSN 2348-2222 (ISSN 2348-2222): An International Peer-reviewed Refereed Research Journal, Pub. by: SARDI, Vns, U.P. (INDIA) Impact Factor: 7.250, Vol. XII, No. XXIII, January-June 2025, Page No. : 6-9
  • Presented a paper titled: - “Exploring the usage of Ai-powered tools in Bollywood sports biopics: a qualitative content analysis” in the International Conference on Trends in Computing. Automation. Management, Economics & Applied Social Science (ICCAMEASS-2023) held on 28 October 2023 organized by Rohini College of Engineering & Technology. Kanyakumari, India and in association with Srinivas University, Mangaluru, India and Azteca University, Mexico
  • Presented a paper titled :- “ Ai’s impact on sports films: Bridging the gap and shaping the future” in the International Seminar on the topic 'Artificial Intelligence (AI) in Media: Unveiling Possibilities, Challenges, and the Road Ahead' organized by the Department of Journalism and Mass Communication, Banaras Hindu University, Varanasi during 01-03 December, 2023.
  • Presented a paper titled :- “The Guru-Shishya Tradition in Indian Sports Biopics: A Reflection of the IKS” in the 3-Day International Conference Connect 360: Sustainability & Innovation Incorporating Indian Knowledge System from 15th -17th April 2025, organised by School of Journalism and Mass Communication, K. R. Mangalam University in collaboration with Department of Design and Innovation, Jamia Millia Islamia.
  • Participation certificate of seven DAY’S FDP on Reconstructing Research in Media and Communication: Post-Covid Scenario" from 22th to 28th March, 2021 at Amity University Uttar Pradesh Noida. Sagrna”
  • Participation certificate of five day’s FDP on "Innovative Approaches Towards The Outcome Based Teaching Learning in Higher Education"
  • Participation certificate of eight day’s FDP on NEP 2020 ORIENTATION & SENSITIZATION PROGRAMME under Malaviya Mission Teacher Training Programme (MM-TTP) of University Grants Commission (UGC) organized by Malaviya Mission Teacher Training Centre (MMTTC), Central University of South Bihar (CUSB), Gaya in collaboration with Central University of Jharkhand (CUJ), Ranchi from 21st to 29th October 2024
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Quick Info
🏛️ Department
Department of Journalism & Mass Communication
🎓 Qualification
PhD, BHM (Hotel Management)
⏱️ Experience
3 Appointments
🔬 Specialization
Journalism and Mass Communication (Filmmaking & Media Production), Filmmaking Studies, Digital Media & Storytelling, AI in Film Production, Visual Communication, Media Education & Practice
✉️ Email
Rajeev.yadav@vgu.ac.in
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